Oslo, Thursday, March 4, 2010
Stock Exchange Notification
Blom and Microsoft renew and extend agreement valued at USD 10 - 14 million

Blom has renewed and extended the existing agreement with Microsoft to 2014. The agreement allows Microsoft the right to use Blom’s database of oblique aerial images - RealImages™. The RealImages™ database is based on Pictometry technology, and is the most extensive library of oblique aerial images, covering more than 1,100 cities in Europe. The contract has a value between USD 10 and USD 14 million from January 2010 until end of the contract period.

Blom is very satisfied being one of the main providers of services to Microsoft’s Bing Maps™, especially with their increased focus on their online map solution. Blom believe the contract forms an excellent basis for further expansion of the cooperation with Microsoft in a market with a very exciting future”, says Nils Karbø, Chief Technical Officer Blom.

Blom will continue to provide the oblique images both offline and online through the company’s own server BlomURBEX™.

For further information please contact:

Lars Bakklund, CFO Blom ASA
Tel: +47 22 13 19 20


Dirk Blaauw, CEO Blom ASA
Tel: +47 22 13 19 20

About BLOM
Blom is a leading European service provider within acquisition, processing and modelling of geographic information. Blom maintains unique European databases with collections of map, images and models. With particular focus on online services, Blom provides data and solutions to customers in government, enterprise and consumer markets and enables partners to create applications using Blom’s databases, location based services and navigation solution. Blom has more than 1,150 employees and subsidiaries in 13 countries. The company headquarter is located in Oslo, Norway. Blom is listed on the Oslo Stock Exchange (ticker BLO). For more information, visit

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