News

, Saturday, January 1, 2000
Stock Exchange Notification
BLOM SIGNS GLOBAL 3D AGREEMENT WITH TELE ATLAS

Geographic information provider Blom ASA and digital maps and dynamic content provider Tele Atlas today announced a five year agreement focused on speeding up the development of 3D city maps and elevation models and on creating imagery products for personal and in car navigation, Internet and mobile solutions users. The new partnership will give map users a more realistic view of the world and show them building details in the world's major cities.

Under the terms of the agreement, Blom and Tele Atlas will work together on the development and delivery of 3D city maps and other features using Blom's imagery and 3D map components. Tele Atlas will add Blom data to its existing 3D database to rapidly expand its offering and will be able to license Blom imagery products to its customers to further enhance their users' visual experience. In addition, Tele Atlas will gain access to Blom's imagery databases to update its existing maps.

"Demand for 3D maps on personal navigation devices and in local search applications is rising, as consumers everywhere want more realistic views of what is around them," said Tele Atlas CEO Bill Henry. "Blom's vast library of 3D imagery is of the highest quality, and will allow us to deliver fully three-dimensional products in more than 250 cities worldwide in 2009."

"This is an exciting milestone in the navigation industry and marks the start of bringing 3D maps to the masses," said Blom CEO Håkon Jacobsen. "Our solutions will significantly improve the user experience across all map devices and applications, and with Tele Atlas as a leading partner, put us in the strongest position to deliver the best features."


About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power many of the world's most essential navigation and location-based services (LBS). Through a combination of its own products and partnerships, Tele Atlas offers map coverage of more than 200 countries and territories worldwide. The company was founded in 1984 and has more than 2,000 staff at offices in 24 countries around the world. Today, Tele Atlas maps are developed with the insight of a community of millions of GPS system users worldwide, who are adding to the company's unmatched network of sources to track and validate changes in real time, and deliver the best digital maps and dynamic content. For more information, visit www.teleatlas.com. Tele Atlas is a subsidiary of TomTom N.V.

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